Apple IPhone Offers, Deals And Features

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Apple made a conscious decision to tweak the way it processes photos, grabbing more pop and vibrancy from colors than before. Some people will quibble about the pure color accuracy, especially after Apple's longstanding devotion to faithfully reproducing even the most drab red and yellow, but I suspect most people will love the more dramatic look.

Every shot is now HDR by default. It still struggles in low light, like any smartphone camera—I took 100 or so shots of the father-daughter dance at the wedding and every single one is blurry. But with few exceptions, photos I take on the iPhone 8 look fantastic. The best part of the new camera, though, is the sheer number of new things you can do. You can shoot slow-motion video in 1080p. You can shoot 4K video at 60 frames per second, which makes everything look super smooth and fake.

You can even shoot at 24 frames per second to satisfy all your hipster friends. In addition to Portrait Mode, the Plus now offers Portrait Lighting (still in beta), which lets you artificially change the light in a photo. You can take a brightly lit photo and make it look like there's only a spotlight on your subject, or tweak the light to bring out your subject's features even more.

When it works, it’s cool; half the time the effect is ridiculous and bad. Hence the beta tag. Of course, finding all those camera goodies takes some searching. I had to Google how to turn a Live Photo into a loop (just flick up on the photo), and it takes way too many swipes to switch between all the shooting modes.

Luckily the Camera app itself remains simple to use, but you could spend years with this camera and not discover all its tricks. Like the iPhone X, the iPhones 8 were designed as augmented reality devices, and that’s where the camera and processor upgrades really start to shine. I've only had a chance to try a few AR apps so far, but all work remarkably well.

I've inspected an oversized beating heart in the middle of a hotel room, and redecorated my living room with some help from Ikea's new app. Playing The Machines, an augmented-reality table game in which you have to actually move around to make sure your armies aren't being attacked, was the most gaming fun I've had recently. Sure, you’re going to look insane walking around in circles and squinting at your phone, but it's great. Apple's in a position to dominate these early days of AR, and the iPhone 8 and 8 Plus provide excellent ways to try it out.

Having a big white bezel around the edge of the screen sucks, though, and reminds you that you're still looking through a phone. And without all the remarkable front-facing camera tech in the iPhone X, you can't put yourself in AR nearly as well. That's the thing about the iPhone 8 and 8 Plus.

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